Libraries Matter Tip #4

See the background document of the Libraries Matter campaign. Tip #4.  Free promotional opportunities are often under-utilized by libraries: Put free community announcements on radio and cable TV (consider all stations that do this) as well as local weekly newspapers, websites.  These opportunities could be used for more than just announcing library programs.  In order… Read More

The death of books has been greatly exaggerated

Lately, I have noticed more and more people asking me about eBooks. Specifically, the perceived threat that they post to Libraries. The thinking seems to be, if people are getting information in eBooks, then Libraries – those fancy buildings created solely to house physical books – are therefore doomed. I have been finding the opposite,… Read More

Libraries Matter Tip #3

See the background document of the Libraries Matter campaign. Tip #3. Your campaign may need a slogan.  We suggest Libraries Matter, but you are free to choose something that will work for you.  You could use the ALA “@ your library®” brand or start fresh.  Here are just a few suggestions: It’s all @ your… Read More

Libraries Matter Tip #2

See the background document of the Libraries Matter campaign. Tip #2.  Make your library’s presence known: Send greetings of welcome to a new minister/city councillor/reeve, etc. when one is appointed.  This is one way of building relationships with government.  Keeping in touch with existing government representatives, without asking for anything, builds a useful civility in… Read More

Saskatchewan Library Week – Oct. 18-25, 2010

The SLA Promotional Toolkit provides event ideas, an event planning timeline, and a Sask Library Week history. Remember: My Favourite Book Contest / Concours Mon livre préféré deadline is Oct. 13. The Online Limerick Contest is deadline Oct. 25. All details are at saskla.ca/programs/slw

Libraries Matter Tip #1

See the background document of the Libraries Matter campaign. Tip #1.  There are many daily library activities that are directed at the knowledge economy.  Look for opportunities to showcase that libraries provide access to: Economic data Business information Job hunting resources Classes, public lectures, committee meetings Health information Tourism resources: – Travel resources – Internet… Read More

Libraries Matter: Different communities and different approaches

Saskatchewan has a very diverse community and is still growing. According to the 2006 Census, there are over 32% First Nations people who are either recorded as Metis, Aboriginal, or North American Indian, 18% of the Saskatchewan population who call themselves Canadians, and the rest of the population is comprised of various diverse older immigrant… Read More

American Libraries: Frontline Advocacy Is Everybody’s Job

Here’s an interesting article that you may not have seen yet from American Libraries: Frontline Advocacy Is Everybody’s Job. I especially like: “It’s important to emphasize that it’s not just about the patron interaction,” says Marci Merola, director of ALA’s Office for Library Advocacy (OLA), “it’s also about everyone within a library employee’s circle of… Read More